Comment marketing is also known as commenting on a blog. This happens to be the most effective and traditional way of obtaining traffic. Although the method has lost its way as a way of upgrading ranking but people still use it just as method to gain authority and respect. Many people tend to make a mark on heir blog due to silly mistakes and today in this article I’ll be explaining and giving some tips on as how to gain trust, traffic and value all at the same time.
Types of Comment Marketing
Comment marketing is considered to be the best and widespread form of internet marketing in the SEO world. Usually comment marketing is classified into 3 categories: black, grey and white hat techniques. Each technique has its own pros and cons.
In the white hat technique people use legal methods to gain trust. They are oblivious of the fact whether they are gaining links or not but their main aim is mere healthy discussion. They target the right niche of community and leave their comments through a manual process.

Black hat technique as its name suggest involves the bending of lines and spamming techniques are used in it to gain traffic. You can find numerous tools which do not require you of manual or physical presence. Such techniques are not categorized by Google as legal and may lead to your website to be penalized or banned instantly.
The grey hat technique is followed by people who don’t really add any value to their comments. They just want a back link. Examples are thank you, nice work, good job type of comments.

How To Do Comment Marketing

This is a great way to make your presence felt in the web community. People should be looking up to you as a sign of authority and your comments should actually add to the discussion. Whatever you may be writing even if is a one liner should have some substance in it and never aim to misguide. White hat techniques may seem to be slow but will never let you down in the long run. So don’t miss out on this opportunity.
Do these comments actually work?

They certainly do well for those who comment well and with value. Such people are called influencers who can share their knowledge instantly. Such people have a huge following over social media websites including facebook and twitter. These comments create numerous backlinks and will improve your standing substantially. Such people also have the power of spreading your message through other mediums such as conferences and events.
Things to avoid while comment marketing
•    Do not try brand products
•    Do not tend o build your personal profiles
•    Don comment for the sole purpose of building links
•    Make sure your comment has value
End Note
Hopefully you would have enjoyed reading this article and surely it will help you a great deal.